By Kirby Prickett

Nomads in the desert
Nomads in the desert

Using WooCommerce to Build a SaaS in 3 Days

Bryce Adams is a WooThemes ninja who—in his spare time—built a handy little SaaS (Software as a Service) business called Nomad SMS.

Nomad SMS allows you to easily create a local phone number in over 15 countries and receive SMS messages to that number in your inbox and online. Anybody who’s had the frustrating experience of being locked out of their bank account while traveling or overseas will see the benefit of this simple idea.

Bryce got some love from WooThemes and others on Twitter for Nomad SMS, but when it was featured on the hot product aggregation site Product Hunt, traffic to Bryce’s little side project really took off.

Bryce was kind enough to talk to me about the whirlwind experience of building Nomad SMS in three days—using WooCommerce and Subscriptions—and releasing it to the world.

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Bitcoin coin in bright lights
Bitcoin coin in bright lights

Building Momentum: WooCommerce Bitcoin Business

Although the price of bitcoin might be tanking (today it fell below the $200 mark for the first time since October 2013), there is still plenty of momentum building in Bitcoin, as both a technology and a movement.

Another technology that has momentum of its own? WooCommerce, of course.

So to reflect the nexus of these two growing movements, we thought we’d bring you five WooCommerce stores that are offering Bitcoin-related products.

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The dome of Gallery Lafayette
The dome of Gallery Lafayette

The Psychology Behind Luxury and eCommerce

Luxury and eCommerce, do they go hand in hand?

After all, luxury is about exclusivity, being part of a story, feeling special. eCommerce, like other internet-based trends, is often about democratisation.

Yet, eCommerce companies like Yoox Group, Net-a-Porter and Gilt have all shown that there are eCommerce models for luxury fashion. And as Federico Marchetti, the founder and CEO of Yoox Group, told John Seabrook of The New Yorker, there are those people that want to link the seemingly divergent planets of luxury and eCommerce:

“I loved the fact that they were so different, and I could bring them together. Fashion was all about exclusivity, and Internet was all about democracy; fashion was for the élite, Internet for the masses—someone had to link the two planets.”

But is luxury the exclusive purview of traditional luxury powerhouses, the kinds of brands Marchetti works with at Yoox, like Dolce & Gabbana, Armani and Diesel?

Or can small and medium sized eCommerce businesses, such as many of those using WooCommerce, get in on the act?

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Black and white image of man drinking coffee
Black and white image of man drinking coffee

The Batman of WooCommerce: Interview with Ben Jenkins

Ben Jenkins is a busy man.

By day he works as a designer at Infusionsoft. By night, he delves deeper and deeper into the world of WooCommerce, through his eCommerce education and hosting service Wodobo, as well as client work, and a digital & print magazine he part owns.

“I joke around sometimes that I’m kind of like Batman—during the day I work as a designer at Infusionsoft—and then at night I do all my training and prep work for the Saturday classes.”

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