What are the best traffic channels for eCommerce stores? The internet is a big place! How do you get noticed? Lift Off Summit knows! Join for free from June 19-23, 2017.
If you’re an eCommerce store owner, particularly in the fashion industry, you’re probably an admirer of the vintage online retailer ModCloth.
What started as a college side business for Susan Gregg Koger and her then boyfriend (now husband) Eric Koger has become an eCommerce success story. Today, ModCloth has:
– over 7,500 items listed on its site;
– shipped more than 2 million orders last year; and
– a team of over 350 employees across San Francisco, Pittsburgh and Las Angeles.
Susan spoke on May 27 as part of the Stanford DFJ Entrepreneurial Thought Leaders Series. She shared the ModCloth story and offered a range of thoughtful and honest advice for young entrepreneurs.
You know you should be doing “social commerce,” because everyone keeps telling you how good it is for your eCommerce store.
But are you so overwhelmed by the array of social media platforms out there that you feel a little “socially awkward?”
Never fear. Here’s the WooCommerce Social Cheat Sheet: just install the extensions, add your accounts and you will be a social (commerce) butterfly in no time.